Rheena
This is a requirement in one of our major subjects called Internet Marketing.
Tuesday, April 12, 2011
Saturday, July 10, 2010
CENTURY TUNA's EDGE: It's all about FOOD and Living Healthy!

I admit, I really love food. I eat when I'm happy. I eat when I'm depressed. I eat everytime I had a chance. Until there was a time I got really BIG! I remembered, it was during my second year in highschool. My BMI said I'm overweight! My mother, who is a nurse adviced me to lose some because it'l be hard for me to do that when I;m old. Start eating right, exercise and motivate yourself.
During the last year of my Highschool, I started to get slim. OH MY! I wish I had that same body when i was in Fourth Year Highschool. HAHAHA!
When I was in college, i got conscious about my physical appearance. Since personal appearnce is one of the most important thing in my field, I really need to take care of it. I was attracted to try eating CENTURY TUNA. I remember, when I was a kid i used to drink all of it's oil. YUCK! But it's true.
CENTURY TUNA is a market leader when it comes in canned tuna industry. It has many product line choices. Tuna in Oil, Tuna in Water and even Flavors of our daily Lutong Bahay. In this fast pacing generation, people are always on the go. Century tuna go with the flow. It is a product that consumers will enjoy because of its benefits and it is easy to consume. Less preparation time is what target consumers want now.
PLACE: CENTURY TUNA is always available on you Leading Supermarket, Groceries and Sari-sari stores.
PEOPLE: CENTURY TUNA targets people who are always on the go but want a healthy food habit. Those are people who are health conscious.
PRODUCT: CENTURY TUNA has many product lines. From Tuna in oil, in water to incorporation of Tuna and flavors of daily lutong bahay, it serves also as an alternative vaind for those who are always on the go.
PRICE: CENTURY TUNA offers their product in different packaging that's why in some ways, the product is offered in low price, medium and high. The Product price ranges from 18php for the smallest to 100+php for the highest.
PROMOTION: CENTURY TUNA continues to promote healthy living among Filipinos through Ccelebrity endorsements like Angel Locsin and Derek Ramsy. It also conduct a yearly Marathon which called SUPERBODS. It is an event promoting healthy living, good food choices, promoting good figure and of course advertisng the product - CENTURY TUNA.
Although there are some issues regarding the competiton with the product lines of San Marino, still Century Tuna establised it Brand in the market and many consumers continuosly consuming it.
Thursday, June 24, 2010
DARIGOLD, where are you?

Is our generation familiar with this old dairy product brand? I think no. My father just told me about this because I asked him what are the most popular product during his time.
Darigold, Inc. is the processing and marketing arm for a cooperative of dairy farmers, known as Darigold Farms, in Washington, Oregon, California, and Idaho. Through Darigold, Inc.'s 12 processing facilities and 19 sales and distribution branches, the milk produced by Darigold Farms' 1,300 members is manufactured into over 1,500 dairy and related products. Darigold, Inc. operates as a 99 percent owned subsidiary of Darigold Farms, while Dairy Export Company, Inc., which manages seven retail farm stores in Washington, Oregon, and Idaho, functions as a wholly owned subsidiary of Darigold, Inc. These three components form what is informally known as the Darigold organization. As the second largest privately held company in Washington and the fifth largest dairy cooperative in the United States, the Darigold organization has provided milk, butter, cheese, and other dairy products to generations of Pacific Northwest residents.
Darigold's strong export business has given it an advantage over other dairy producers. It operated a processing plant in the Philippines for 20 years, and in 1992 sold nearly 95 million pounds of milk internationally.
But now, because of economic instability during the late 90's, the product vanished from the market.
Wednesday, June 16, 2010
What's with Soya Milk?
Last summer, i encountered a really scary experience. During my first day (girls, you know what i mean. :D), i felt really dizzy, my whole body feels like a big truck was put on me and the world spins when i tried to stand up. When i woke up from a nap at around 1pm, i felt that i need to use the comfort room. I went downstairs. At first, it was okay, it's really normal to feel those things but after a while, my vision started to get blurred and i feel like I'm going to collapse. The next thing i know was I was lying on our sofa. My tatay brought me to the hospital. There, the nurse injected a pain reliever. After a while, the doctor talked to me and asked what happened. They conducted urine and blood test, gave me some medicine and advised me to have a rest.
The story spread fast. Our neighbors asked tatay what happened to me. One of tatay's friend is a retired soldier who has a daughter taking up nursing. He told him what happened and asked his daughter about that "girl thing". Kristel, his daughter, said that she too experienced it and some of her friends advised her to drink TAHO or SOYA MILK everyday. Soya milk is a beverage made from soybeans. A stable emulsion of oil, water, and protein, it is produced by soaking dry soybeans and grinding them with water. Soy milk contains about the same proportion of protein as cow's milk: around 3.5%; also 2% fat, 2.9% carbohydrate, and 0.5% ash. (http://en.wikipedia.org/wiki/Soy_milk)
I tried drinking taho. It serves as my breakfast. I also exercise and make sure to have enough hour of sleep.
After 2 weeks, I went to my doctor (not the one who attended on me after the incident) and let her check me up. I told her what happened and she explain that it is normal to feel pain during periods but collapsing is really alarming. She added that it is caused by stress, lack of exercise and sleep. She advised me to take multivitamins and exercise everyday. I told her I was drinking taho everyday and i felt that it helped me recover fast. She told me that there are proofs that Soya can help. I can drink but not too much.
But mind you guys, it really works! I feel better now. Of course with vitamins, sleep and exercise. During my period, i don't experience body pains and dizziness anymore. The best thing that happened was i lost weight and i have a smaller waist line now.
Until now, i continue drinking Taho during breakfast.
You can try that too! Of course with proper diet and exercise. Nothing to lose if you try. :)
HAVE A NICE DAY!
The story spread fast. Our neighbors asked tatay what happened to me. One of tatay's friend is a retired soldier who has a daughter taking up nursing. He told him what happened and asked his daughter about that "girl thing". Kristel, his daughter, said that she too experienced it and some of her friends advised her to drink TAHO or SOYA MILK everyday. Soya milk is a beverage made from soybeans. A stable emulsion of oil, water, and protein, it is produced by soaking dry soybeans and grinding them with water. Soy milk contains about the same proportion of protein as cow's milk: around 3.5%; also 2% fat, 2.9% carbohydrate, and 0.5% ash. (http://en.wikipedia.org/wiki/Soy_milk)
I tried drinking taho. It serves as my breakfast. I also exercise and make sure to have enough hour of sleep.
After 2 weeks, I went to my doctor (not the one who attended on me after the incident) and let her check me up. I told her what happened and she explain that it is normal to feel pain during periods but collapsing is really alarming. She added that it is caused by stress, lack of exercise and sleep. She advised me to take multivitamins and exercise everyday. I told her I was drinking taho everyday and i felt that it helped me recover fast. She told me that there are proofs that Soya can help. I can drink but not too much.
But mind you guys, it really works! I feel better now. Of course with vitamins, sleep and exercise. During my period, i don't experience body pains and dizziness anymore. The best thing that happened was i lost weight and i have a smaller waist line now.
Until now, i continue drinking Taho during breakfast.
You can try that too! Of course with proper diet and exercise. Nothing to lose if you try. :)
HAVE A NICE DAY!
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